Spyder was looking for a responsive user experience that would ramp up its e-commerce platform and enable more online sales and in turn increase overall profits.
Through interactive features on product pages, we were able to elevate the user shopping experience and highlight the added product value by exploring the extensive technology and R&D behind every piece of Spyder product—as well as remedy any concern for product fit through visual sizing tools. To further customer engagement, we wove the entire experience together with modular email campaigns that were as visually stimulating and thrilling as the brand itself.