For Kellogg’s seasonal Fall Flavors campaign, we developed a visual concept inspired by the act of “falling”, playing off both the season and the idea of ingredients tumbling into a perfect bowl.

The campaign centered around dynamic photography that captured cereal, fruit, nuts, and spices in mid-air, visually reinforcing the richness and warmth of fall flavor combinations. I led the art direction for the full photo shoot, ensuring each setup felt vibrant, fresh, and mouth-watering.

Our images were crafted to live across multiple platforms—used in print ads, digital display units, social media, and online media placements. The goal was to create a cohesive visual story that felt seasonally rich and crave-worthy, while staying true to the Kellogg’s brand.

The final series not only elevated everyday cereal but gave it a distinctly premium and playful twist, perfect for engaging consumers during the fall season.